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International Marketing

Is marketing your thing? Expand your know-how with the perfect mix of general and specific management skills in an international context. Apply now for our online MBA with a specialisation in International Marketing.

Start your online MBA – International Marketing

Do you have a passion for good marketing and effective communication? Aspire to a management position, and want to bring your management skills up to top international level?

With a Master of Business Administration (MBA) degree, you will have achieved the highest academic management qualification in the global education market. Our specialised online MBA – International Marketing study programme will comprehensively prepare you to advance your career in marketing, sales, or brand building with the perfect mix of general management knowledge and specific marketing skills.

Our online International Marketing MBA complies with the internationally recognised EQUAL MBA Guidelines.

Your degree summed up

All the facts and figures about your study programme at a glance

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Online Study Model Degree

Master of Business Administration (MBA)
90 ECTS credits

Language
English

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Accreditation & Recognition

Accreditation
Accredited in line with German and European standards
ZFU 153413c
90 ECTS credits - English

Recognition
Your degree is Internationally recognised and can easily be transferred to another country

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Study Duration

Study start
any time

Duration
18 - 36 months (depending on time model)

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Online course overview

Our online MBA – International Marketing study programme is highly practice-oriented, and it will teach you all the business administration and specialist knowledge you’ll need as a future manager in international marketing.

Among other things, you’ll develop skills in planning, implementing, and controlling marketing strategies and implementing international market entry strategies and market development strategies.

In addition, you’ll train up your soft skills and analytical abilities and gain more advanced knowledge in strategic and operational thinking in a management role in a global company.

Once you graduate, you’ll have your pick of attractive leading roles in marketing in both national and international companies.

Entry requirements

The admissions documents must be provided in English or German. If they were not issued in one of these two languages, a translation is required. If you need to translate your documents, we can help refer you to our trusted translation partners

  • Completed, undergraduate degree with 180 ECTS credits
  • Your degree must be from a state or state-recognised higher education institution/university
  • You must have achieved a final grade of at least “satisfactory” or Grade C equivalent in your previous undergraduate degree
  • Proof of at least one year’s professional work experience completed prior to the start of study programme. Work experience must have been gained after completion of your undergraduate studies


  • Proof of at least one year’s qualified work experience completed prior to the start of the study programme (the work experience must be gained after the completion of your undergraduate studies).
  • You can provide us a translation of your employment contract and your pay slip or you can ask your company to fill out this form in English, sign it, apply the company stamp and send it to us:


Apply for the online Degree Saver programme and receive a discount on your tuition fees. 

Please get in touch with our Study Advisory Team for more details. 

Depending on your personal circumstances, you might be required to provide proof of your English language proficiency. Your skills would need to match the B2 level of the Common European Framework (CEF). 

We accept the following English language skills certificates*: 

  • TOEFL (minimum 80 points)* or 
  • IELTS (minimum Level 6)* or 
  • Duolingo English Test (minimum 95 points)*
  • PTE Academics (minimum 59 points)* or
  • Cambridge Certificate (minimum Grade B)* 

Is English your native language, or have you graduated from an English-speaking school or university? Then you do not need to prove your English language proficiency. 

Get in touch with our study advisors for more details. 

*Proof must not be older than five years.

Your MBA - International Marketing career outlook

<p>Almost every nationally and internationally operating company markets products or services. As a marketing expert with sound management and sales knowledge, you have excellent career opportunities.&nbsp;</p><p>Once you’ve completed your online MBA with a specialisation in International Marketing degree, you could work as...</p>

Marketing Manager

As a marketing manager, you are responsible for the planning, development, and implementation of a company's marketing strategies. You control all marketing activities and monitor their achievement. By making strategic decisions, you play a major role in shaping the company and its external impact and thus bear a high degree of responsibility.

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Digital Communications Manager

As a communications manager, you are responsible for designing and coordinating the communication activities for your company. You will need to monitor all digital media and develop a primary communications strategy.

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Brand Manager

As a brand manager, your job is to decide how a brand is positioned on the market. You will also be responsible for coordinating this positioning within your company.



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Recognition of previous achievements

  • Save time: Skip individual modules or whole semesters!

Even before you apply for a study programme, we’ll gladly check whether we can take your previous achievements into account: 100% online, no strings attached. Simply fill in our recognition application form, which you can find under the content section of each study programme's webpage, and upload it via our upload section. You can also e-mail it to us, or send it via post.

Send an email to find out which previous achievements you can get recognised. You can get your previous achievements recognised during your studies.


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